Blog & News
Perspective, not hype.
Opinions, background information, and practical knowledge on artificial intelligence in Switzerland.

IMD AI Update 2026 - A Reality Check Between Business Lunches and Algorithms
I saw practically no sun that day. We were indoors, engrossed in slides and discussions. The catering was okay, though the ticket price was on the high side. What struck me right away, though, was the audience. The average age was rather high compared to other AI conferences. The be
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Sexualized AI Deepfakes: Technology Must Not Outpace Responsibility
Sexualisierte KI-Deepfakes sind digitale Gewalt. Der Fall Grok/X zeigt das Risiko ungeschützter KI-Funktionen. swissAI fordert eine Debatte über Abschaltungen.
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Bye, Discord; Hi, WhatsApp: We're making networking easier
In my talks, I often discuss efficiency. Artificial intelligence helps us solve complex problems more quickly and break down barriers. It would be paradoxical if we, as an association, were to create unnecessary barriers in our own communication of all things. That is exactly what we have been doing in recent weeks on the executive board
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AI in Parliament Requires Clear Rules and Dialogue
swissAI begrüsst KI im Parlament, kritisiert aber, dass Copilot ohne Beschluss und Schulung kam. Gefordert sind klare Regeln und Kompetenzaufbau.
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Artificial Intelligence Is Transforming the Creative Industries – swissAI Calls for Fair Use of AI in Advertising
KI verändert Werbung und Kreativwirtschaft. swissAI fordert eine sachliche Debatte, Kompetenzaufbau und faire Regeln, damit Agenturen und Freelancer bestehen.
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swissAI is a partner of the IMD AI Update 2026 event
swissAI ist Partner des «IMD KI-Update 2026» der echo group und unterstützt Kommunikation und Sichtbarkeit. Mitglieder profitieren von exklusiven Vorteilen.
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swissAI – A New Brand for the Future of Artificial Intelligence in Switzerland
Aus kimpact wird swissAI: Mit neuem Namen und Corporate Design positioniert sich der Verband als zentrale Plattform für künstliche Intelligenz in der Schweiz.
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AI MEDIA AWARD 2025: Six Visionaries Are Shaping the New Creative Era
As part of the SwissInfluence Award, the winners of the first AI MEDIA AWARD 2025 were announced. More than 300 submissions from around the world demonstrated how AI is redefining the art of creative storytelling.
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Statement and Recommendation by the Swiss AI Association on the Gössi Motion (24.4596) “Protection of Intellectual Property Against AI Abuse”
swissAI empfiehlt, die Motion Gössi (24.4596) abzulehnen: Sie gefährdet Forschung und Innovation. Besser sind international abgestimmte Lösungen wie Lizenzen.
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